The following databases and resources will help you determine and research your target audience, study an industry, and scan for niche opportunities. You will need a library card to access databases remotely.
Business research from journals, trade publications, market research reports, dissertations, and working papers.
Information for entrepreneurs and researchers includes business start-up plans, video clips, journals, business cases, and more.
Find new customers, identify new store locations, analyze your market, evaluate competitors, and target media and direct mail campaigns.
Web-based mapping application lets you create professional-quality maps and reports using demographic, business, and marketing data.
|Hoover's Company Profiles
Information about more than 40,000 companies, including company overview, industry information, leadership, and historical financials.